http://www.dleewrites.com/work daily 0.75 2021-05-19 https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/t/60a4705c43620916d2a969a0/1621389343162/ Work - Christian Home Healthcare Brand development + website copy https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/53e52394e4b0aac529c2f5ea/60a466ab25c8aa6d5b3c6ae8/1621389343162/image.jpg Work - Christian Home Healthcare Brand development + website copy https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/53e52394e4b0aac529c2f5ea/60a4693f441b54130beb8789/1621389404847/ Work - Connolly Steele and Company Brand development + website copy https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/53e52394e4b0aac529c2f5ea/60a469f624c06f7ab8d1b529/1621389297463/ Work - Rex Glass & Mirror Copy development https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/53e52394e4b0aac529c2f5ea/553f0f7ee4b00df897fd6092/1430196515942/ Work - SnapRetail Brand Development and Web Copy https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/53e52394e4b0aac529c2f5ea/54a2eeede4b0fa886905f424/1621387986304/ Work - Contributing writer for Kidsburgh https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/53e52394e4b0aac529c2f5ea/53e6bbcee4b03dceff7b322f/1621387986322/BRGR+PNC+Park.jpg Work - BRGR Ads for PNC Park BRGR, a popular local burger joint, opened up a new location in PNC Park, home of the Pittsburgh Pirates. This ad series made its ballpark presence known. https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/53e52394e4b0aac529c2f5ea/53e6bd31e4b0e71a10d8733b/1621387986313/ Work - Highmark Health Tools Video Highmark Health Tools make finding quality, affordable health care more transparent. And in the same spirit of simplicity, this short-and-sweet video explains it all in a way that consumers can easily understand. https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/53e52394e4b0aac529c2f5ea/53e6bc7de4b060cc334fe1b1/1621387986324/IC_Retro.jpg Work - Iron City Beer Retro Pack Outdoor Iron City pretty much flows through the rivers here in Pittsburgh, and to celebrate its history, the brand produced a replica of one of its original cases. This outdoor board, along with other campaign materials, helped sell the nostalgia. https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/53e52394e4b0aac529c2f5ea/53e6c4c5e4b0f39bef5ef76c/1621387986323/aelife_sp10_77Kids.jpg Work - AE Life Magazine For nearly two years, I wrote the bulk of AE Life, American Eagle Outfitters' quarterly magazine for employees. Stories covered everything from denim manufacturing processes to employee profiles. I'm happy to share physical samples of this printed publication. https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/53e52394e4b0aac529c2f5ea/5a4aee9153450a63fe8f0856/1621387986366/IntheBlue+Thumbnail.jpg Work - S&T Bank Ad Campaign: "In the Blue" With this campaign, we're helping business owners understand what it means to be "in the blue." When you choose S&T Bank, you have a partner who's actually part of your business, and is behind you 100%. This marketing campaign included a website, outdoor, print ads, online banner ads, and radio spots. https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/53e52394e4b0aac529c2f5ea/53e6be10e4b05d668d8dce69/1621387986356/ Work - Highmark Healthy Achievements Video This video goes far beyond the typical sales tool, explaining Highmark's Healthy Achievements program to employers in a unique and engaging way. https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/53e52394e4b0aac529c2f5ea/5a4aef680d9297799338926b/1621387986350/gatesmandave_ad2.jpg Work - Gatesman + Dave Ads A series of ads for the Gatesman+Dave answered the question, "How would an ad agency self-promote in a different era?" Featured on the back cover of Western Pennsylvania History magazine, the ads evoked the time period of each issue's cover article. https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/53e52394e4b0aac529c2f5ea/53e6bca3e4b08110131078ac/1621387986345/MetsoApp_iPad.jpg Work - Metso MAP Metso is a global leader in mining and construction, and the content in this app is invaluable to their customers. Metso MAP provides technical information and specifications about equipment, sales contacts and news updates. And maybe the best part: it's accessible from even the most far-off mines in the world. https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/53e52394e4b0aac529c2f5ea/53e6bc63e4b060cc334fe1a7/1621387986351/DelMonte_SeasVeg_Page_1.jpg Work - Del Monte FSIs I worked on the Del Monte account for half a decade, and during that time, I concepted and wrote countless FSIs and sales sheets. This is just one of them, developed to promote their new line of sides. https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/53e52394e4b0aac529c2f5ea/53e6c4a4e4b0f39bef5ef752/1621387986351/sk_bon_app_ad.jpg Work - StarKist Tuna Ad This ad, on the back cover of Bon Appetit, introduced the magazine's foodie readers to a StarKist product in a class all its own. http://www.dleewrites.com/about daily 1.0 2013-01-30 http://www.dleewrites.com/contact daily 0.75 2021-05-19 http://www.dleewrites.com/menu daily 0.75 2013-10-29 https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/t/53e5231de4b0a8111e8d8b3d/1383061091631/menu-top.jpg Menu Source https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/t/53e5231de4b0a8111e8d8b3e/1383061167208/menu-bottom.jpg Menu Source https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/t/53e5231de4b0a8111e8d8b3c/1352827597100/menu-01.jpg Menu http://www.dleewrites.com/read-me-aviator daily 0.75 2021-05-19 https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/60a47095b82d4c0854e0c776/60a47095b82d4c0854e0c77b/1377787393372/Olasky+%26+Sinsteden+%2820130829%29.jpg Read Me https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/60a47095b82d4c0854e0c776/60a47095b82d4c0854e0c779/1377710647301/Darren+Bridgett+%2820130828%29.jpg Read Me https://static1.squarespace.com/static/51df41fde4b06e89f6307ede/60a47095b82d4c0854e0c776/60a47095b82d4c0854e0c777/1377710443849/The+Collective+Quarterly+%2820130828%29.jpg Read Me